Posted on July 22, 2013
Dr Melanie Wiese ensured that her The Strategic Marketing class of BComHons (Marketing Management) students ended the first semester on a high note by taking on a challenge for Kellogg
Posted on June 10, 2013
Part of the BComHons (Marketing Management) programme is to equip students with practical skills that they will need as young marketers in the industry. In order to meet this goal, the Department of Marketing Management partnered with Newsclip. The pa
Posted on June 07, 2013
The Future Talent Meets the Industry initiative allows students from around the world the opportunity to participate in one of the European Society for Opinion and Market Research (ESOMAR) global events. Two BComHons (Marketing Management) students from t
Posted on May 29, 2013
The University of Pretoria
Posted on May 29, 2013
Ms Mapula Bodibe, MTN
Posted on May 29, 2013
As part of the BCom (Marketing Management) third-year practical project, the students had to develop digital and direct marketing strategies for their client, Potatoes South Africa.
Posted on May 22, 2013
BComHons (Marketing Management) students in the Strategic Marketing class were challenged by Bosch to design a digital marketing campaign for do-it-yourself (DIY) product introductions in the Bosch Power tools brands.
Posted on April 24, 2013
The sky is the limit for Mrs Managa Devar, Administrator at the Department of Marketing Management. Mrs Devar received her BAdminHons (Public Administration) degree in April 2013.
Posted on April 23, 2013
There aren
Posted on April 17, 2013
One lucky third-year BCom (Marketing Management) student was thrilled to have won an iPad4 during class on 10 April 2013. This special event formed part of the BCom (Hons) Marketing Management programme, where honours students are involved in the executio
Posted on April 15, 2013
Mr Kobus Snyman, Franchise Solution Specialist at Absa and Mr Kobus Oosthuizen, CEO of SA Franchise Warehouse visited the BCom (Hons) Marketing class on 4 April 2013 to share their knowledge and expertise on the franchise industry.
Posted on March 26, 2013
The Department of Marketing Management was definitely on the ball on 15 March 2013, while participating in the Mini-Olympics as part of the UP Corporate Wellness Programme. The Department decided to get active and have some fit and healthy fun to show tha
Posted on March 04, 2013
The BComHons (Marketing) group visited BMW Club Motors Fountains on 20 February 2013 as part of their Strategic Marketing course with Dr Melanie Wiese.
Posted on February 22, 2013
Melinda Bam, Miss South Africa 2011, was one. So was new 94.7 Highveld Stereo DJ, Alex Caige. Not to mention advertising executives and CEOs
Posted on February 09, 2013
The Department of Marketing Management
Posted on December 12, 2012
Prof Yolanda Jordaan has been appointed as Head of the Department of Marketing Management with effect from 1 January 2013. Prof Jordaan was previously a full professor and C2-rated researcher in the Department of Marketing Management. Apart from her l
Posted on October 10, 2012
The Department of Marketing Management hosted Dr Caroline Miltgen, an international visitor from the University of Angers in France, from 17 to 26 September 2012.
Posted on August 02, 2012
Prof Yolanda Jordaan, a professor of Marketing in the Department of Marketing, has been chosen to represent the Services SETA at the European Marketing Confederation (EMC) Academic Group. She has been elected out of a number of nominations that was receiv
Posted on June 27, 2012
After careful consideration, it was decided that the Department of Marketing and Communication Management will undergo some important changes.
Posted on June 27, 2012
Prof Yolanda Jordaan of the Department of Marketing, received a bursary from the University of Angers in France for a visiting research professorship.
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