News

  • Second-year Marketing students explore social media research

    Posted on May 23, 2019

    Dr Tania Maree, one of the authors of the textbook Consumer Behaviour: South African Psychology and Marketing Applications, presented to the second-year Marketing Management students during April 2019.

  • Department of Marketing Management honours top students for 2018

    Posted on April 30, 2019

    The Department of Marketing Management celebrated its top students for 2018 at the annual awards function held on Tuesday, 16 April 2019. The students, together with their family members, were hosted at a breakfast function prior to their graduation ceremony at the Hillcrest Campus.

  • Rutgers and UP students bond over Marketing in and outside the classroom

    Posted on April 25, 2019

    The BCom Honours (Marketing Management) students at the University of Pretoria were treated to a once-in-a-lifetime experience – a collaboration with a group of international students during their Marketing of Services class.

  • Marketing students and Tuks FM team up for research

    Posted on April 25, 2019

    The third-year Marketing Management students are involved in a research project for Tuks FM as part of their Marketing Research module.

  • UP Marketing Honours students are Seriously Addicted to Mathematics

    Posted on April 16, 2019

    The BCom Honours in Marketing Management students at the University of Pretoria were tasked with developing a marketing campaign for a rapidly growing South African organisation called Seriously Addictive Mathematics (S.A.M).

  • Marketing students experience the value of access to information

    Posted on April 15, 2019

    A library training session was held for the BCom Honours in Marketing Management class of 2019 on 18 February, led by Mr Thulani Mahlangu, the Marketing Management Information Specialist in the Faculty of Economic and Management Sciences Library, to assist students towards the completion of the...

  • Exposing Marketing students to neuroscience and its impact on consumer behaviour

    Posted on April 15, 2019

    Ms Corli du Toit, a behavioural researcher working within a modern neuroscience laboratory known as the Market Insights and Neuro Discoveries (MI.ND) Lab, addressed the second-year Marketing Management students at the University of Pretoria on 4 March 2019. Ms Du Toit, a current PhD student...

  • CONSULTing the UP Marketing Honours class

    Posted on March 18, 2019

    The University of Pretoria’s BCom Honours Marketing Management class of 2019 were put to the test when they prepared for their first client presentation in their honours year. The presentations to Consulta tested the students’ research, analytical and problem-solving skills, as well...

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