| Modulekode | AGV 429 |
| Kwalifikasie | Voorgraads |
| Fakulteit | Fakulteit Natuur- en Landbouwetenskappe |
| Module-inhoud | *Hierdie inligting is slegs in Engels beskikbaar. Understanding behaviour: characteristics of human behaviour and basic concepts; perception, decision making and problem solving, learning, innovativeness and adoption behaviour; Diffusion of Innovations: elements and phases of diffusion, opinion leaders and contact farmers, methodological implications for extension. Psychological, cultural and social barriers to change. Behaviour change or modification: comparison of different approaches and strategies. A practical model: background principles and theories, identifying “forces” or behaviour determinants; designing effective extension messages for development programmes. Introduction to organisational dynamics. Role of extension organisations in rural development. Theoretical perspectives on organisational change. Understanding organisations and society; organisational pathologies; organisational effectiveness.
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| Modulekrediete | 20.00 |
| Programme |
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| Voorvereistes | Geen voorvereistes. |
| Kontaktyd | 2 lesings per week |
| Onderrigtaal | Module word in Engels aangebied |
| Akademiese organisasie | Landbou-ekonomie, Voorligting |
| Aanbiedingstydperk | Jaar |
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