What does the UP brand mean to you?

Posted on July 22, 2021

The University of Pretoria (UP) is doing a survey to understand what UP represents in the hearts and minds of our student community.

As a student at UP, we want to understand your personal perceptions, associations and experiences with UP up to now, and how well your experiences are aligned with what we hope to achieve.

The results will help us to realign our branding, marketing and communication strategies to accommodate your feedback.

To participate in the survey, click on the link below. The questionnaire will take approximately 15 minutes to complete.




All responses will be strictly confidential and will be used only for research purposes. Please note that even though respondents will not be asked for identifiable information, the survey asks selected demographic information (faculty/school/campus, country of residence/origin, financial means, level of study, race and gender) that might impede anonymity. This data is collected only to understand the differences between groups, and to identify patterns within and between groups.

Thank you for your support.

If you require any additional information or experience technical problems with the survey link you are welcome to contact the Department of Institutional Advancement (Petronella Khwane at [email protected]).


Kind regards

The Department of Institutional Advancement

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