Agricultural economics 220

Module code LEK 220
Qualification Undergraduate
Faculty Faculty of Natural and Agricultural Sciences
Module content

The agribusiness system; the unique characteristics of agricultural products; marketing functions and costs; market structure; historical evolution of agricultural marketing in South Africa. Marketing environment and price analysis in agriculture: Introduction to supply and demand analysis.
Marketing plan and strategies for agricultural commodities; market analysis; product management; distribution channels for agricultural commodities, the agricultural supply chain, the agricultural futures market.

Module credits 12.00
NQF Level 06
Service modules Faculty of Economic and Management Sciences
Prerequisites No prerequisites.
Contact time 3 lectures per week
Language of tuition Module is presented in English
Department Agricultural Economics Extension and Rural Develo
Period of presentation Semester 2

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