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Communication management 210


 
Module code KOB 210
Qualification Undergraduate
Faculty Faculty of Economic and Management Sciences
Module content

Management communication
Based on the paradigm of Integrated Communication (IC), this module covers management communication theory, leadership and supervisory communication, as well as the management of change and transformation through communication. Management communication in the global arena focuses on the dynamics and celebration of diversity and intercultural relations. Managers should take cognisance of the importance of development communication in both a business and community context. The importance of ethical considerations in managerial and leadership communication is emphasised. After explaining quantitative and qualitative research designs, appropriate communication research techniques are explored.
Module credits 16.00
Service modules Faculty of Engineering, Built Environment and Information Technology
Prerequisites No prerequisites.
Language of tuition Afrikaans and English is used in one class
Academic organisation Div Communication Management
Period of presentation Semester 1
The information published here is subject to change and may be amended after the publication of this information. The General Regulations (G Regulations) apply to all faculties of the University of Pretoria. It is expected of students to familiarise themselves well with these regulations as well as with the information contained in the General Rules section. Ignorance concerning these regulations and rules will not be accepted as an excuse for any transgression.

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