Posted on January 23, 2014
The Department of Marketing Management is serious about getting marketing into motion in 2014. To put the words into action, the first-year BCom (Marketing Management) students were welcomed with the song Timber by Pitbull and Kesha.
Posted on November 26, 2013
Professor Yolanda Jordaan, Head of the Department of Marketing Management and co-founder of the South African Customer Satisfaction Index (SAcsi), was most excited about the release of the first full year national customer satisfaction index on 4 November
Posted on November 22, 2013
The juxtaposition between academic and “real-world” research is a topic often debated – especially within the academic fraternity. As young researchers, the final year master’s course work in Marketing Management students found this research debate of great interest.
Posted on November 18, 2013
On 29 October 2013, the Department of Marketing Management put their honours students to the ultimate test. After an entire year of working on the Gautrain marketing project, it was time for the students to demonstrate what they had experienced and learnt
Posted on November 14, 2013
The Marketing Management Honours class of 2013 had a busy year, working on various industry challenges and meeting deadlines on a weekly basis. On Wednesday, 30 October, true to the nature of the Honours programme, the marketing class was caught off guard.
Posted on November 11, 2013
Exposure Unlimited approached the Department of Marketing Management, requesting our senior students’ involvement in the Sport Industry Summit held on 24 October 2013 in Johannesburg. This company kindly offered one student the opportunity to not only attend the summit, but to also meet and...
Posted on November 07, 2013
As part of the honours programme in Marketing, the Department of Marketing Management has placed great focus on getting the honours students equipped for the working world. Part of this involved getting professional assistance in developing a CV, creating
Posted on November 07, 2013
“When aiming to publish in popular media, ensure you have an interesting, timeous and relevant story to tell.” This was some valuable advice given to the Master’s course work students from Ms Nicolize Mulder, senior media liaison officer at the University of Pretoria.
Posted on November 01, 2013
The University of Pretoria selected one dean and 11 heads of departments to partake in UP’s prestigious Programme in Academic Leadership (PAL), presented by the Gordon Institute of Business Science (GIBS). The programme focuses on the context of academic leadership, people development and...
Posted on November 01, 2013
On Friday, 25 October 2013, Mr Fred Scheepers, lecturer of BEM 224, invited his second-year marketing students to a special lecture in the Aula. Upon arrival, the students realised this was not going to be an ordinary lecture. The red carpet laid out on s
Posted on October 16, 2013
Posted on October 11, 2013
As part of the Department of Marketing Management
Posted on October 11, 2013
As part of an interdepartmental BScHons (Biotechnology) course, the departments of Biochemistry, Plant Science, Genetics, Microbiology and Plant Pathology and Plant Production and Soil Science are participating in a programme named Biotechnology in the wo
Posted on October 10, 2013
The year 2013 marked a partnership between the Gautrain Management Agency (GMA) and the Department of Marketing Management. Mr Ashton Bodrick, Marketing Manager at GMA briefed the BComHons (Marketing Management) students on the partnership and what was ex
Posted on October 10, 2013
Dr Gen
Posted on October 10, 2013
Mr Brand Pretorius and Mr Bonang Mohale have both been appointed as honorary professors in the Department of Marketing Management from 1 September 2013.
Posted on October 09, 2013
The Department of Marketing Management has pinned up a barometer to monitor the research output of staff members. The idea originated with Dr Melanie Wiese, a staff member of the Department, who gave examples of ways to make staff members
Posted on September 20, 2013
A delegation of professors and representatives of the University of Pretoria (UP) was welcomed to the University of S
Posted on September 20, 2013
The Southern African Institute for Management Scientists (SAIMS) celebrated its 25th year of existence at a conference themed
Posted on September 20, 2013
It is not common knowledge that the United Nations Children
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