News

  • The power of presentations

    Posted on December 05, 2019

    Armed with creative ideas and lots of enthusiasm, the second-year Marketing Management students had to present their UP-Playboy/Playgirl deodorant projects to a panel of judges recently.

  • Celebrating industry projects for honours students in Marketing Management

    Posted on December 05, 2019

    On Thursday 14 November 2019, the Department of Marketing Management and the Marketing Management honours class of 2019 concluded the year by celebrating the students’ achievements with a prize-giving function. Throughout the year the honours students were given various client challenges...

  • Be on the VIP Playboy/Playgirl guest list

    Posted on December 03, 2019

    What better way to end off a practical project than with a celebration of achievements! Sponsored by manufacturer of cosmetics, toiletries, hair products, pharmaceuticals and skin care products Amka, second-year Marketing Management students were treated to a prize-giving function on 13 November...

  • Renowned international scholar visits the Department of Marketing Management

    Posted on December 02, 2019

    There has been considerable research into the world of neuroscience, the purpose of which is to give brands insights into the way the brain responds to stimuli. The belief that building a brand is an art rather than a science no longer holds. Recent research suggests that successful companies are...

  • UP Marketing students take a run through the heritage of Nike

    Posted on October 30, 2019

    The final quarter of 2019 was off to an exciting start for the second-year Marketing Management students when a former professional athlete turned businessperson and entrepreneur, Mr Ray Wicksell, presented an inspiring ‘Nike Heritage Talk’ on 1 October 2019.

  • Commercii committee closes their term with a big bang

    Posted on October 15, 2019

    The 2018/19 Executive Committee (EC) of Commercii, the Faculty of Economic and Management Sciences’ faculty house, attended the UP Student Development Awards on 7 October 2019 at the Groenkloof Campus.

  • Marketing students ‘rise and shine’ with Satiskin exam projects

    Posted on October 14, 2019

    The third-year BCom (Marketing Management) students partnered with AMKA products (Pty) Ltd for their practical project for 2019. Although AMKA products has a variety of brands in their stable, the students worked on the Satiskin shower gel range.

  • Marketing Management graduates attend the Loeries Creative Week

    Posted on September 06, 2019

    A group of UP Marketing Management graduates were afforded the opportunity to attend the Loeries Creative Week, held at the Durban International Convention Center from 22 to 25 August 2019.

  • Marketing honours students selected for Discovery Internship Programme

    Posted on September 03, 2019

    The Marketing Management honours programme prepares students for the world of work through real-life client challenges incorporated into the modules.

  • Marketing honours student among 100 Young Mandelas of the Future

    Posted on August 29, 2019

    Arend Kahlau, a Marketing Management honours student at the University of Pretoria, has been selected as part of an inspiring group of 100 young South Africans who are making a difference in the country.

  • Marketing research presented at conference in the USA

    Posted on August 27, 2019

    Dr Tinashe Chuchu from the Department of Marketing Management attended the 2019 American Marketing Association Summer Conference, held in Chicago, USA from 9 to 11 August 2019.

  • Marketing students get ready to PLAY!

    Posted on August 27, 2019

    The Department of Marketing Management and Playboy/Playgirl deodorant brands have partnered for the second-year Marketing Management Practical Project for 2019.

  • Prospective EMS students win big on ChooseUP Day

    Posted on August 23, 2019

    Staff and students at the Faculty of Economic and Management Sciences (EMS) welcomed thousands of prospective students who visited the University of Pretoria’s Hatfield Campus to attend #ChooseUP Day on 17 August 2019.

  • Academic excellence celebrated at the EMS Dean’s List Awards

    Posted on August 01, 2019

    The Faculty of Economic and Management Sciences (EMS) hosted the annual Dean’s List Awards function on 23 July 2019, where top performers in the Faculty were celebrated for their outstanding academic achievements.

  • Italtile rewards UP Marketing students for success in sales

    Posted on July 31, 2019

    For the second consecutive year in 2019, the Department of Marketing Management collaborated with Italtile Commercial Division to provide the third-year BCom Marketing Management students with a work integrated learning experience whilst completing the Personal Selling and Account Management...

  • Marketing student represents UP at International Summer School

    Posted on July 25, 2019

    BCom Marketing Management student Tuscany Kitch recently attended a three-week summer exchange programme at the WHU-Otto Beisheim School of Management in Vallendar, Germany.

  • It’s a HEARTFELT partnership for Marketing honours students

    Posted on June 12, 2019

    The Department of Marketing Management at the University of Pretoria is partnering with the Heartfelt Arena, an event-hosting organisation based in Pretoria, as part of the students’ practical project at honours level. The partnership will see the Marketing Management honours students...

  • The finish line is ours!

    Posted on June 12, 2019

    The BCom Marketing Management honours students in UP’s Faculty of Economic and Management Sciences were approached by [email protected], to develop an innovative experiential marketing campaign to entice UP students to use the resources offered by FL[email protected] The students were tasked to create relevant,...

  • EMS Faculty Awards function honours top-performing academic staff

    Posted on June 07, 2019

    The Faculty of Economic and Management Sciences hosted its annual awards function on 5 June 2019 in celebration of the achievements of academic staff during 2018.

  • Tourism professor receives NRF rating

    Posted on June 03, 2019

    Prof Anneli Douglas of the Tourism Management Division in the Department of Marketing Management was honoured for her National Research Foundation (NRF) rating at the University of Pretoria’s Academic Achiever Awards, held on 21 May 2019.

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