Posted on December 22, 2021
The third-year BCom Marketing Management students were posed the challenge to create awareness for the Oasis Water brand in their practical project.
Posted on December 10, 2021
University of Pretoria (UP) PhD student Bianca Frost and her supervisor, Professor Elizabeth du Preez of the Department of Marketing Management, received the Best Paper Award at the Making Waves in Africa conference.
Posted on December 08, 2021
University of Pretoria’s (UP’s) marketing expert, Professor Melanie Wiese, advised consumers to shop smarter during the recent highly anticipated Black Friday.
Posted on December 07, 2021
Professor Melanie Wiese from the Department of Marketing Management at the University of Pretoria (UP) unpacked consumer behaviour and decision making during her inaugural address.
Posted on December 06, 2021
Prof Tania Maree of the Department of Marketing Management was honoured for her National Research Foundation (NRF) rating at the recent UP Virtual Academic Achiever Awards.
Posted on October 20, 2021
Marketing Management honours students were challenged to create a strategy to educate individuals who are uneducated regarding diabetes prevention and control, as well as inform individuals with Type 2 diabetes about the benefits of insulin usage.
Posted on October 01, 2021
Profs Anneli Douglas and Elizabeth du Preez from the Department of Marketing Management were invited to share their views at the prestigious inaugural Africa Travel and Tourism Summit.
Posted on September 03, 2021
After an eventful semester, the BCom Honours (Marketing Management) Class of 2021 had one last milestone to reach before enjoying a well-deserved winter recess. Their exam assignment was for a unique client – PPS.
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