Posted on December 18, 2024
The Department of Marketing Management collaborated with Adcock Ingram’s Bioplus brand in a practical project, which sought to provide second-year students with the opportunity to apply marketing theory and practice skills in solving marketing challenges for an industry partner.
Posted on December 17, 2024
UP Tourism Management honours students visited the Dinokeng region as part of their annual industry research projects for a week that was filled with a diverse range of tourist activities sponsored by various industry partners.
Posted on December 11, 2024
On 1 October 2024, the University of Pretoria’s (UP) honours marketing students partnered with The Little Optimist Trust to launch The Great Optimist Challenge (TGOC), a fundraising initiative that raised an impressive R41 276 for marginalised children.
Posted on December 10, 2024
The top three teams in the Marketing of Services exam project recently embarked on a hands-on journey into the world of timber construction and created an exhibition booth, which they also manned, at the 17th Green Building Convention.
Posted on December 06, 2024
The third-year BCom Marketing Management students were given the challenge to develop an integrated marketing communication strategy to create awareness and increase sales for the body care and skincare range of Standard Beauty.
Posted on December 04, 2024
Eight Marketing Management honours students from UP embarked on a life-changing journey when they visited the Jönköping International Business School in Sweden, thanks to the ErasmusPlus-funded partnership between Jönköping University and the University of Pretoria.
Posted on November 27, 2024
Ramaano Ramapela, a UP Marketing Management honours student, has engaged with experts in the timber industry to promote timber building in South Africa.
Posted on November 01, 2024
The Department of Marketing Management at UP hosted Prof Alessandro Inversini, a marketing professor from the EHL Hospitality Business School in Switzerland.
Posted on October 31, 2024
In a now seven-year long partnership with Italtile, the Department of Marketing Management at UP provides students with practical experience in the Personal Selling module.
Posted on October 31, 2024
Dr David Ortega from Michigan State University (MSU) visited UP as the international mentor for Dr Rejoice Tobias-Mamina as part of the African Futures Research Leadership Programme at MSU.
Posted on October 18, 2024
Six academics from the Department of Marketing Management recently visited Jönköping University (JU) in Sweden as part of the ErasmusPlus staff exchange agreement between UP and JU.
Posted on September 04, 2024
A major driver of the climate crisis is the global culture of consumerism and the consequent increase in household waste. It is this issue that sparked the research conducted by recent Doctor of Philosophy (PhD) in Marketing Management graduate and UP lecturer Dr Euodia Botha
Posted on August 30, 2024
“Cultural tourism holds immense potential to alleviate poverty, and ensure inclusive growth and socio-economic development in South Africa,” writes Prof Anneli Douglas of UP’s Department of Marketing Management ahead of Tourism Month.
Posted on August 13, 2024
The BCom Honours in Marketing Management students at the University of Pretoria had the privilege of collaborating with International Marketing students from Clayton State University in Georgia, USA during the first semester of 2024.
Posted on August 13, 2024
The Department of Marketing Management partnered with Dr Schalk Grobbelaar, Chairperson of the York Timbers Chair in Wood Structural Engineering, to bring a unique project to life for the Honours Class of 2024.
Posted on August 02, 2024
Three UP BCom Honours in Marketing Management students recently returned from London where they represented South Africa in the prestigious L'Oréal Brandstorm international finals.
Posted on July 29, 2024
Sturae Hickley, Head of Digital Practices at GroupM (South Africa), a leading global media investment company, presented a guest lecture to the Marketing Management honours students.
Posted on June 29, 2024
Micaela Wathen, a third-year BCom Marketing Management student and Chair of the EMS Faculty's House Commercii, believes in the ideals of servant leadership to steer positive change in society. "Having been a leader from a young age, I have been taught that to lead is to serve. So I aspire to...
Posted on June 27, 2024
Forty alumni from the Faculty of Economic and Management Sciences were honoured during the EMS Dean’s List ceremony. This annual event is hosted to celebrate the achievements of students who have maintained a high level of academic performance throughout their studies.
Posted on June 24, 2024
The Department of Marketing Management hosted its annual prize-giving event, which honoured the top students for their achievements and hard work throughout their academic careers.
Copyright © University of Pretoria 2025. All rights reserved.
Virtual Campus
Get Social With Us
Download the UP Mobile App