Welcome to the Department of Marketing Management

Engaging with our Department will introduce you to the dynamic and relevant world of marketing management. By the way, the University of Pretoria was the pioneer of marketing management when the first BCom Marketing degrees were offered in 1973. Today, the Department undertakes to provide interesting and effective courses which lay a firm foundation for students’ career preparation and is committed to delivering top marketing graduates. We offer cutting edge marketing education that stimulates academic intellectual growth. Our courses are relevant to industry due to our reputation for academic excellence, industry partnerships and research focus. We pride ourselves in producing students that become top marketers locally and internationally.
As of 1 January 2018, the Tourism Management Division is now incorporated in the Department of Marketing Management.
I invite you to engage with our website for information on our academic programmes, excerpts from staff and students’ research activities as well as updates on our student and industry activities.
Prof Yolanda Jordaan  
Head: Department of Marketing Management

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