Using eye-tracking technology and website user data, researchers can better understand user experience of apps and websites, to help companies and other organisations design more effective interfaces.
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Generative artificial intelligence (GenAI) is changing how we work, play and relax. Whether you use ChatGPT to write a brief, Midjourney to generate visuals or MuseNet to create unique soundtracks, these technologies have opened up opportunities for richer content.
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A single query to ChatGPT uses as much electricity as burning a light bulb for about 20 minutes. Multiply that by the millions of requests that this artificial intelligence (AI) chatbot receives each day, and the environmental impact is ominous.
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The latest issue of the University of Pretoria’s award-winning RE.SEARCH magazine is available now and reflects a shift towards both a fresher design and outlook. This edition is curated under the theme ‘Digital’, and offers a glimpse into some of the fascinating research we’re doing at UP to drive digital leadership and innovation.
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