News

  • Marketing students proudly serving Hatfield

    Posted on June 14, 2018

    The Marketing Management honours students were tasked to create awareness among UP students about the Hatfield City Improvement District (Hatfield CID) and the services it offers.

  • Prof Jordaan wins best paper award

    Posted on May 22, 2018

    Prof Yolanda Jordaan, Head of the Department of Marketing Management, attended the 382nd International Conferences on Economics and Social Sciences (ICESS) in London on 7 May 2018. This conference is hosted by the Institute of Research Engineers and Scientists, which is a nonprofit organisation...

  • MCom alumnus appointed as presidential special investment envoy

    Posted on May 17, 2018

    Phumzile Langeni, Executive Chairperson of Afropulse Group and an alumnus of UP’s Faculty of Economic and Management Sciences, was selected and appointed by President Cyril Ramaphosa to be a member of the four-person team to assist in raising R1,4 trillion foreign direct investment for...

  • BCom graduate receives Chancellor’s Award

    Posted on May 11, 2018

    At the University of Pretoria's recent Autumn Graduation Ceremony, Ms Emma Mashilo received the Chancellor’s Award for the best performance in the Faculty of Economic and Management Sciences (EMS).

  • Germany meets South Africa in Ecotourism

    Posted on April 11, 2018

    Prof Wolfgang Strasdas from the Eberswalde University for Sustainable Development in Germany visited the honours class in Ecotourism at the University of Pretoria’s Hatfield Campus on 20 March 2018. As an expert in the field, he presented a noteworthy lecture on corporate social...

  • Microsoft and UNDP visit UP to discuss SDGs

    Posted on January 24, 2018

    As part of the University of Pretoria’s commitment to focus much of its research, teaching and community engagement on implementing the Sustainable Development Goals (SDGs), the Albert Luthuli Centre for Responsible Leadership (ALCRL) and Future Africa hosted representatives from Microsoft...

  • Transcultural Leadership Summit in Germany

    Posted on November 23, 2017

    Prof Derick de Jongh, Director of the Albert Luthuli Centre for Responsible Leadership at the University of Pretoria, participated in the Transcultural Leadership Summit that was hosted by the Zeppelin University Leadership Excellence Institute, on 16 and 17 November 2017.

  • Supply Chain Management degree programme to obtain European accreditation

    Posted on November 23, 2017

    The Department of Business Management at the University of Pretoria is the first South African university department to obtain European Logistics Association accreditation in recognition of the quality and standard of the BCom Supply Chain Management degree programme offered by this department in...

  • Third-year Marketing Management Practical Project with Firestone rolls to a close

    Posted on November 23, 2017

    The third-year Marketing Management students’ practical project, in partnership with Bridgestone, ended on a high note with a classy prize-giving function on 11 October 2017.

  • Marketing Management students get “on top” of “on-premise channel”

    Posted on November 23, 2017

    The second-year Marketing Management students are making good progress on their practical project for Appletiser, which forms part of their practical module

  • Marketing Management students experience the power behind experiential marketing

    Posted on November 23, 2017

    The second-year Marketing Management students, as part of their practical project, have been challenged to develop a marketing communication strategy to increase the awareness and sales of Appletiser amongst 18 to 35-year olds, within the on-premise channel.

  • New Commercii Executive Committee takes office

    Posted on October 10, 2017

    After a successful and well-attended voting period, the Executive Committee of the Faculty of Economic and Management Sciences’ student house Commercii took office on 15 September 2017.

  • A memorable evening with Marketing Alumni

    Posted on August 25, 2017

    It is halfway into the year, and the BCom Honours (Marketing Management) students are anxious to secure a job for next year. The Department of Marketing Management wants to assist its students on their career journeys, and as such, the idea of a guest panel of alumni was born.

  • Marketing Honours student attends European Summer Institute in Germany

    Posted on July 27, 2017

    Cassandra Mayer, a Marketing Management honours student, attended the European Bachelor Summer Institute from 28 May to 9 June 2017 in Vallendar, Germany, together with two other students from the Faculty of Economic and Management Sciences. The two-week programme was held and conducted by WHU -...

  • Marketing lecturer shines at EMS Faculty Awards Function

    Posted on July 07, 2017

    On Wednesday evening, 21 June 2017, the annual EMS Faculty Awards Function took place. The EMS Faculty Awards Function is hosted to honour and celebrate the research and teaching achievements of the Faculty of Economic and Management Sciences staff members.

  • Marketing scholars meet to discuss customer value

    Posted on June 15, 2017

    Prof Gené van Heerden, Associate Professor in the Department of Marketing Management, attended the Academy of Marketing Science (AMS) conference from 24 to 26 May 2017 in San Diego, California. The theme for the conference was ‘Back to the future: Using marketing basics to provide customer...

  • “UP4Marketing”: BCom Marketing Management attracts prospective students at UP’s 2017 open day

    Posted on June 14, 2017

    It was with much excitement that the University of Pretoria opened its gates to prospective students on 20 May 2017. Shortly after 8:00 the walkways of UP’s Hatfield Campus were buzzing with scholars, parents and teachers, all eager to enquire about possible degree choices.

  • UP represented at conference on interdisciplinary business research

    Posted on May 25, 2017

    Prof Anské Grobler recently attended the Society of Interdisciplinary Business Research (SIBR) 2017 Conference on Interdisciplinary Business and Economic Research, hosted in Sydney on 15 and 16 April 2017.

  • Marketing Professor receives NRF rating

    Posted on May 23, 2017

    Prof Pierre Mostert of the Department of Marketing Management was honoured at the University of Pretoria's Academic Achievers Awards, held on 9 May 2017, for his National Research Foundation (NRF) rating.

  • Changing the lives of Marketing Management students – one bursary at a time

    Posted on April 12, 2017

    The lives of 40 Marketing Management students were changed on Wednesday, 29 March 2017, when they were informed that they were recipients of the 2017 Banking Sector Education and Training Authority (BANKSETA) bursaries. For these bursaries, 40 of the best performing BCom (Marketing Management)...

Copyright © University of Pretoria 2025. All rights reserved.

FAQ's Email Us Virtual Campus Share Cookie Preferences