Episode 1: Sumarie Greybe, co-founder of Naked Insurance, on disrupting an industry

Sumarie Greybe, co-founder of insurance industry upstart Naked Insurance, graduated from the University of Pretoria with a BCom Honours degree in Actuarial Science. After leaving the corporate short-term insurance world, she decided to shake the sector up with a fresh approach – and in the process she’s rethinking the status quo with a bold, human-centred approach shaped by her belief in fairness, simplicity and innovation.


On this episode, she speaks to us about:

  • what she enjoys most about working in insurance;
  • how she made the leap to creating a disruptive start-up;
  • growing a company well while giving staff the freedom to innovate;
  • incorporating social good and community into her work; and
  • picking great co-founders to work with.


The LeadUP Podcast gives members of the University of Pretoria community and the broader public access to prominent University of Pretoria alumni and alumni associates, who share their top tips for success, and the stories behind their own climb up their industry ladder. This university podcast aims to ensure a global audience has access to South African and African thought leaders.

Download, listen and subscribe to the LeadUP Podcast today – find us by going to www.up.ac.za/alumni/podcasts. Listen and subscribe here or on your favourite podcast app on your mobile device. Help us out by rating and reviewing us. New episodes will be released on the last Tuesday of May, July, September and November 2025.

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