The ActNow campaign was launched as part of the UN Campaign for Individual Action on climate change and sustainability. The goal of this campaign is to challenge each person to change their habits and choices to ensure that their actions have less of a harmful effect on the environment. If each person makes small changes to their own behaviour, the impact will be huge. 

As part of the ActNow campaign, Peter Rabbit has joined forces with the UN to help bring awareness to sustainable food choices and promote better individual actions. Peter Rabbit has become a food hero and you can too. By cutting your food waste, eating healthier, locally produced meals and reducing your use of plastic, you will be helping to save our planet. 

To get involved and become a #FoodHero, download the ActNow mobile app and take action today!