Module code | INY 727 |
Qualification | Postgraduate |
Faculty | Faculty of Engineering, Built Environment and Information Technology |
Module content | Competitive intelligence (CI) provides the decision maker with analysed information about the competitive environment, aimed at satisfying decision-making needs. This module focuses on the role of analysis in the intelligence cycle, applying analysis techniques to a case study, CI and corporate governance, the setting up of a CI capability in an organisation and the problems facing CI professionals in South Africa. |
Module credits | 15.00 |
Programmes | |
Prerequisites | INY 726 |
Contact time | 2 lectures per week |
Language of tuition | English |
Academic organisation | Information Science |
Period of presentation | Semester 2 |
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