Engaging people in a disengaged world

Posted on March 09, 2017

Over the past 22 years, like-minded public relations and communication management scholars have gathered in Lake Bled, Slovenia to examine and debate pressing issues in the discipline.
 
The 23rd BledCom International Public Relations Research Symposium, held from 1 to 2 July 2016 placed our current “disengaged world” under scrutiny.
 
A number of staff and students of the Communication Management Division made contributions to the symposium. Dr Estelle de Beer and a PhD-student, Ms Annerie Reyneke compiled a paper (delivered by Ms Reyneke) on ‘A positive communication climate – more than just another job resource to improve employee engagement’.
 
Prof Ronél Rensburg and Ms Olebogeng Selebi investigated communication in the turbulent environment of institutions of higher learning in a paper titled ‘Mobilising and engaging South African students: the #FeesMustFall campaign’. Ms Selebi delivered the paper. Prof Rensburg also presented a paper pondering the manifestation of ‘self-censorship in an engaged world: when the digital environment abjures self-expression’.
- Author Communication Management Division
Published by Liesl Oosthuizen

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