This Division of Communication Management relies on close ties with industry and professional associations and experts are regularly invited to speak during lectures. The guests who participated in the Career Day included entrepreneurs in the field of corporate communication, the Public Relations and Communication Management Association of Southern Africa (PRISA) and alumni who have made their mark in consulting firms or corporate companies. Students had the opportunity to engage with the guests. The message from all the presentations was “be passionate and pursue excellence”.
This type of event is critical in helping the senior students to understand the dynamic nature of the workplace, the professional requirements, networking, the most important issues in the preparation for job interviews as well as the finer points related to CV-writing.
Based on the success of this first event and the feedback from students, it will become an annual event for graduating BCom (Communication Management) students.