Jaarboeke

Strategiese bestuur 700


 
Modulekode SBE 700
Kwalifikasie Nagraads
Fakulteit Fakulteit Ekonomiese en Bestuurswetenskappe
Module-inhoud

*Hierdie inligting is slegs in Engels beskikbaar.

This module, Strategic management, analyses the combination of competitive moves and business approaches that organisations can employ to please customers, achieve organisational objectives and compete successfully in a dynamic business environment.
Study themes:

  • The strategic management process: an overview;
  • Establishing company direction: developing a strategic vision, setting objectives and crafting a strategy;
  • Industry and competitive analysis;
  • Evaluating company resources and competitive capabilities;
  • Strategy and competitive advantage;
  • Tailoring strategy to fit specific industry and company situations;
  • Strategy and competitive advantage;
  • Evaluating the strategies of diversified companies;
  • Building resource strengths and organisational capabilities;
  • Managing the internal organisation to promote better strategy execution and
  • Corporate culture and leadership - keys to effective strategy execution.
Modulekrediete 20.00
Voorvereistes Geen voorvereistes.
Onderrigtaal Module word in Engels aangebied
Akademiese organisasie Ondernemingsbestuur
Aanbiedingstydperk Semester 1

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