Module code | GET 805 |
Qualification | Postgraduate |
Faculty | Gordon Institute of Business Science |
Module content | Companies across the globe and in South Africa have realised how critical it is to rethink the design, development, manufacturing and distribution process in order to meet the needs and price points of consumers with limited resources in low-income markets. While this market was largely serviced in the past by informal businesses that helped grow a vibrant informal economy, the big retail and food manufacturing firms have realised the critical importance of playing within this economy. |
Module credits | 6.00 |
NQF Level | 09 |
Programmes |
Master of Business Administration full-time [MBA]
Master of Business Administration modular [MBA] Master of Business Administration part-time [MBA] MPhil in Business Management (Coursework) MPhil specialising in Change Leadership (Coursework) MPhil specialising in Corporate Strategy (Coursework) MPhil specialising in Leading in New Economies (Coursework) |
Prerequisites | No prerequisite. |
Contact time | 21 Hours |
Language of tuition | Module is presented in English |
Department | Gordon Institute of Business Science |
Period of presentation | Semester 2 |
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