Development communication 780

Module code OWK 780
Qualification Postgraduate
Faculty Faculty of Economic and Management Sciences
Module content

In terms of the primary learning outcomes of the module the student will be able to:

  • disseminate information from relevant theories, models and paradigms of Corporate Social Responsibility (CSR) and Development Communication;
  • apply scientific reasoning to critically evaluate existing corporate social responsibility and development communication case studies and lessons learnt from them;
  • understand the importance of the strategic management of corporate social responsibility;
  • work effectively with others as a member of a group;
  • work effectively as an individual during self-study;
  • stimulate cross-functional communication and management abilities;
  • demonstrate and understand that the world is a set of related systems and that problem-solving does not exist in isolation;
  • understand the importance of sustainable development for companies; and
  • evaluate an actual South African case study around a particular social responsibility/development project.
Module credits 20.00
Prerequisites Only for BComHons: Communication students
Contact time 1 lecture per week
Language of tuition Module is presented in English
Department Divsion of Communication Management
Period of presentation Semester 2

The information published here is subject to change and may be amended after the publication of this information. The General Regulations (G Regulations) apply to all faculties of the University of Pretoria. It is expected of students to familiarise themselves well with these regulations as well as with the information contained in the General Rules section. Ignorance concerning these regulations and rules will not be accepted as an excuse for any transgression.

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