Module code | KLR 411 |
Qualification | Undergraduate |
Faculty | Faculty of Natural and Agricultural Sciences |
Module content | Production: product analysis, planning and execution. Application clothing, textile and consumer knowledge by utilising a CAD-program for planning and assembling apparel. The small business enterprise: Introduction: clothing small business enterprises; types and locations. Marketing aspects: target market selection; product mix; pricing methods; distribution channels; marketing communication mix; financial aspects. |
Module credits | 19.00 |
Programmes | |
Prerequisites | KLR 221 and KLR 321 |
Contact time | 1 practical per week, 2 lectures per week |
Language of tuition | Double Medium |
Academic organisation | Consumer Science |
Period of presentation | Semester 1 |
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