Yearbooks

Publishing 320


 
Module code PUB 320
Qualification Undergraduate
Faculty Faculty of Engineering, Built Environment and Information Technology
Module content

*Closed – requires departmental selection.
Management in the Publishing Environment. This module offers an introduction to publishing as a business. Topics covered include business models in the publishing industry, the organisational structures of publishing houses, and the application of marketing in a publishing context.

Module credits 30.00
Prerequisites No prerequisites.
Contact time 3 practicals per week, 3 lectures per week
Language of tuition English
Academic organisation Information Science
Period of presentation Semester 2

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