The University of Pretoria Campus Tours (UPCT) is a unique experiential learning component of the postgraduate degree in Heritage and Cultural Tourism at the University of Pretoria, South Africa. UPCT aims to simulate the real-life experience of the tourist guiding work environment by exposing students to research, marketing, finance, management, liaison, planning and the conducting of actual tours on the University campus.
For over a decade and a half, this award- winning initiative, has been offering campus tours to a wide clientele. As with tourism across the world, the Covid-19 pandemic restrictions and lockdowns brought UPCT to an abrupt halt. This webinar will reflect on how UPCT, like a phoenix rising from the ashes, overcame and capitalized on the challenge. A new and novel UP Virtual Campus Tours-Interactive was developed using a digital platform while maintaining an immersive human dimension.
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