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Expert List

Prof Yolanda Jordaan
Recent Full Text Articles
yolanda.jordaan@up.ac.za
Tel 012 420 2997 

Direct Marketing,
Services Marketing,
Information privacy
 

Prof Gené van Heerden
Recent Full Text Articles
gene.vanheerden@up.ac.za
Tel 012 420 4440

New media,
Consumer-generated media,
Social networks

Prof Melanie Wiese
Recent Full Text Articles
melanie.wiese@up.ac.za
Tel 012 420 4153

Consumer decision-making,
Higher Education Marketing

Dr T Maree
tania.maree@up.ac.za
Tel 012 420 3418

Marketing communication media,
Social media and networks

Ms Michelle van der Merwe
Recent Full Text Articles 
michelle.vandermerwe@up.ac.za
Tel 012 420 4326

Switching behaviour,
Customer loyalty / retention,
Consumer trust

 

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Last edited by Gontse MoseseEdit